AN INTRODUCTION

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The The World Bulk Wine Exhibition (WBWE) is the most important wine fair worldwide in terms of business transactions focusing 85% of the global supply for bulk wine. It is a business forum for international wine purchasers and suppliers on “neutral ground” in Amsterdam every year in the month of November. A unique place to share the great quality and variety of bulk wine with leading international importers.

 

220 exhibitors from countries as diverse as Argentina, Armenia, Australia, Austria, Belgium, Chile, China, France, Georgia, Germany, Holland, Hungary, Italy, New Zealand, Malaysia, Moldavia, Portugal, Slovakia, Spain, South Africa, United Kingdom and the United States presented their wines to more than 6.000 visitors with 66 different nationalities, who attended the fair with a common main objective: TO DO BUSINESS.

 

However, the importance of the The World Bulk Wine Exhibition (WBWE) is not just expressed in the number of participating winemakers, but in the sheer amount of wine that is transacted and in the turnover generated at the fair. It is in terms of volume that the WBWE has become the largest show in the world devoted to bulk wine commercialization.

 

The The World Bulk Wine Exhibition (WBWE) is the trade fair, where every second counts, because it is exclusively devoted to wine professionals and it is entirely focused on making business.

 

The ninth WBWE will be held on the 20th and 21st of November at the Amsterdam’s RAI, the place where, for the last eight years, the main producers and wine buyers worldwide have gathered for two days of intense commercial trade.

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