The participation of producers from all over the world is on the rise at the WBWE, which is also increasing the focus on its other business areas.
The WBWE organizers are preparing the ground for the 8th World Bulk Wine Exhibition. A trade fair that has been steadily growing not only in terms of the number of exhibitors but also in terms of international participation. In 2015, this exhibition, which assembles 85% of the global supply for bulk wine, brought together professionals from 66 different nationalities and more than 200 companies from 20 countries. These figures are expected to improve this year on the 21st and 22nd of November.
Conceived as a trade fair for and by businesses,every year the strategic areas become increasingly important. Such areas are designed in order to enhance the competitive advantages of the international companies.
Discovering Wine was an area created two years ago intended for those producers who would like to make their wines known in detail, through tasting sessions which target a selected professional audience.
The Wines from Sicily, Moldavia and the regions of La Mancha (Spain) and Gers (France) were the key players during the last fair. For those exhibitors who would like to take over and lead this area of such an impact on marketing and trade, applications to participate at this year’s Discovering Wine area are currently available.
INTERNATIONAL BULK WINE COMPETITION
Within the World Bulk Wine Exhibition and for its sixth consecutive year, the only competition in the world devoted to vindicate the quality of worldwide bulk wine, will once again be held.
With a growing international representation, the IBWC (International Bulk Wine Competition) increases the number of participating samples and countries year after year.
The aim of this international competition is to bring to light the qualities of bulk wines among consumers and international distributors, to strengthen its consumption and to reward the efforts of its producers.
Wineries from all over the world that produce a minimum quantity of 10.000 liters can take part in the competition. The first and second sample will have a cost of €110, and from the third one each sample will cost €90. Exhibitors at the World Bulk Wine Exhibition will be offered a 30% discount on the total of the samples costs.
Over the last seven editions, the WBWE made the city of Amsterdam the world’s wine capital and the main meeting point for the wine industry’s key players. Wine-makers, purchasers and professionals attend with one objective: TO DO BUSINESS.